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Launched in 1999 in response to consumers' need for hygienic and purposive flour. AL AWAAL managed to convert a normal commodity into a powerful Brand which enjoys both functional and emotional attributes generating strong consumer loyalty. Production capacity has grown tremendously to meet the growing demand of more than 100,000 ton/pa through four state of the art packing lines from Buhler (the world leading milling supplier)



 

 

Brand Usage:
AL AWWAL is a multipurpose flour, particularly savory and pastry recipes that require strong dough extensibility like Pizza, Sambosa, Dumplings and general bakery.

Functional benefits:

  • Medium protein/gluten content (10%)
  • Fine granules
  • White color
  • Less oil absorption